We have gathered some resources to help you in photographing larger items. Online marketplaces make it possible for interested buyers to shop from any digital device. Sharp, appealing images are crucial in attracting the eye of a potential buyer and in closing the sale. You may offer many exceptional pieces, but if your images are low quality, a potential buyer may be unwilling to commit.
First Impressions Matter
An interested buyer is scanning rapidly, searching for specific pieces of interest, and quality images are key. Pictures are more effective than even the most thoughtful, accurate titles or descriptions. You should include photographs of the piece on a white background, taken from every angle, as well as close-ups to highlight the details and interesting vignettes.
Does this mean you have to hire a professional photographer? Not necessarily. Hiring a professional photographer is an option, but we’ve got some tips on how to take excellent photos yourself, with a camera or a smartphone. You need just a few pieces of equipment, a space to set up and a few minutes to learn!
Photographing Large Items for Online Sales
You can find endless YouTube videos about shooting small pieces. It is slightly more challenging to find videos about shooting furniture or large items, so we have done the research for you.
We are obsessed with Sean Tucker, a photographer who has created straightforward videos to help you photograph larger pieces and create product images that sell. No camera? You can skip the technical camera section and take flawless pictures with your smartphone with these techniques!
Easy Editing for Pro Images
If you have a professional camera, you probably have the basics of photography under control. If you are using your smartphone, some simple editing tricks can create images that appeal to prospective buyers. Watch our favorite smartphone tutorial by Peter McKinnon on taking professional pics, and the three user-friendly photo editing apps that will help your images come alive. Prepare to take notes!
Small Investment, Big Return
You will need to invest in a few essential tools to create quality images. Based on Sean’s advice, the minimum you’ll need is outlined below. (We have selected highly-rated, inexpensive items from Amazon for your photo studio set-up, but feel free to look for these products or similar from other suppliers.)
How Many Images Do You Need?
Every piece needs a minimum of four shots (front, back, left, and right sides), but more images are recommended. Most online marketplaces allow between 10 and 20 photos. Take close-ups of the design details and any blemishes on the piece. When you are open about every aspect of what you are selling, you increase sales and reduce potential returns.
Antique buyers typically expect a piece to have some wear and tear, so don’t hide it. When they take delivery, the piece will be as expected.
Shoot Large Pieces like a Pro
Use these tips and resources to create images of your larger pieces that will look like they were shot by a pro. With these techniques, editing apps and essential tools, the photos of your larger pieces are more likely to inspire a purchase. We cannot wait to see them!